Harnessing Our United Strength to Create Meaningful Change
02/11/2021
With more than 25,000 people engaging in the COVID Advocacy Exchange in 2020, including 288 different advocacy organizations from 95 countries, it is evident there is a need for the platform, the connections and resources it provides. Not surprisingly, there is also a desire to expand on the established foundation and elevate our united strength to bring about real change. We asked - and you identified - four clear priorities: health inequities, access to care, patient-focused drug development, and the future of advocacy. In this session, we’ll establish four unique working groups that will address needs in these areas and the opportunities to make meaningful impacts. We welcome you to choose how you participate in one of these working groups to use your voice to lead, or learn from others about the progress they are bringing to life.
Speakers
Sheila Thorne
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Sheila Thorne
President and CEO, Multicultural Healthcare Marketing Group, LLC
A native New Yorker and former senior executive in five preeminent marketing and communications companies, Sheila has spent more than two decades designing marketing, media and health education campaigns for the top 50 pharmaceutical companies across a broad range of therapeutic categories from molecule to market. A former high school teacher of foreign languages, she has worked on behalf of the healthcare industry throughout North America, Western Europe and Latin America with a focus on communities of color. She teaches and has lectured on health equity and cultural competency at Quinnipiac University School of Medicine, Rutgers, New York University and Queens College. She has given over 250 keynote presentations and conducting workshops on cultural competency, anti-bias and diversity. She is published in Pharmaceutical Executive, PharmaVoice, Medical, Marketing & Media and numerous articles published in a variety of consumer health and ethnic publications. Sheila is known for her unique ability to galvanize communities of color around health and social justice issues. She has been featured in Essence Magazine, Black Enterprise, The Positive Community, Madame Noire, The Network Journal and a frequent panelist during the sessions of the annual Congressional Black Caucus Health Braintrust, Congressional Hispanic Caucus Health Institute and the Asian Pacific Islander American Health Forum. Sheila has received numerous awards for her innovative health marketing strategies to reach people of color.
Tina Ripperger
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Tina Ripperger
Accenture, Managing Director
What If Innovation, Partner, Global Head of Life Sciences
Tina partners with clients to build growth futures and lead growth cultures. She embraces the disruptive forces reshaping the life sciences & health industry and uses innovation to solve the urgent human problems of today and tomorrow. Tina brings 20 years of healthcare experience to lead a diverse range of projects from growth strategy and business model reinvention to customer engagement. Tina’s work has spanned countless therapy areas and clients within the health ecosystem, including pharmaceutical, biotech, provider, health plan, pharmacy benefit manager, retail pharmacy and patient advocacy organizations.
She enjoys sharing her passion for healthcare innovation by speaking and serving as a panelist at industry events. Recent engagements include: “Design Thinking in Health Care,” Yale Center for Health Care Innovation - Health Tech Forum; “Your Consumers are Driving a Health Revolution. Are You Ready?” Harvard Business School - Heath Care Alumni Association conference; “Disruptive Innovation and the Future of Health Care,” Columbia Mailman School of Public Health.
Tina was formerly a Principal with the Health Strategy Practice of a leading management consulting company. She earned an MBA from Harvard Business School and holds a BBA from the University of Michigan.
Her dedication to improving lives through health and wellness runs deep. In her spare time, she can be found biking and fundraising for Cycle for Survival, a movement to beat rare cancers.